Neuromarketing & More

This is the Straylight blogg page with insights we would like to share with you. We are interested in the boarder line between marketing, behavioral economics and neuro science. Happy reading.

 

Colors can say more than a thousand words

Monika Lindquist 2014-09-09

Many of the previous articles here on Top box have highlighted the importance of colors in images and colors of brands. This article is no exception. The choice of color is no coincidence and choosing the right color for your graphic profile and your brand is of great importance. Both color and shapes influence our […]

Läs mer

Priming: Everything Affects You

Jonas Hjalmar Blom 2014-06-19

Look around. What do you see? Perhaps some posters on the wall. Some flowers in the window. A spectacular view outside. People around you, dressed in different clothes. Whatever it is that surrounds you, it will affect you more than you might believe. Everything evokes associations in out minds that have an effect on what […]

Läs mer

Popular

Tags

Advertising Attention Behavior Change Behavior Psychology Behavioral Economics Body Language Brand Content Brand Loyalty Brand Strategy Cialdini Cognitive Psychology Conceptual Consumption Consumer Neuroscience Consumer Psychology Consumption Content Strategy Decision making process Design Disney EEG Epic Split Exakti eye tracking Facial Coding Game of Thrones Google Habits Implicit Association Test Influence Innerscope Magnus Ernestam Marketing Psychology Markus Kivikangas Morphing NeuroFocus Neuromarketing News Nielsen Nobel Prize Package design Patterns Perception Perceptual defense Persuation Priming Print Print Ads Psycholo Psychology Research Roger Dooley Seminar Sentient Shopper Insights Shopping Social advertising Social Media SST Steve Genco Subliminal Perception Tech Telia Top Box Magazine TVC web design